The Malawi Gaming Board, (MGB) has pumped K10 Million into this year’s Impact Sand Music Festival which is slated to take place from September 30 to October 2, 2022 in Salima at Kambiri Beach Hotel.
The partnership between the two parties was announced on Friday in Blantyre.
Making his remarks during the ceremony, Chief Executive Officer(CEO) for the Malawi Gaming Board, Rachel Mijiga was delighted to partner with management for the Sand Music Festival as it promotes tourism in the country.
“We have been following your festivals,” said Mijiha. “You bring in a lot of people together and at the same time you promote tourism and as Malawi Gaming Board, our statute is to promote tourism and that is why we decided to support this event,” said Mijiga
Majiga added that Covid-19 affected their willingness to promote tourism as the pandemic hit the country’s economy.
” The covid-19 period proved to be a tough time. We thought to bring people together to celebrate the frat as the impact of Covid is slowly declining,” added Mijiga.
Taking his turn, Impact Event director, Soldier Lucius Banda commended the Malawi Gaming Board for the gesture and vowed to bring the sweet Sand Music Festival to the Malawians.
“We always appreciate your support,” said Banda. “Last year we came late but you welcomed us,” added Banda.
Lucius Banda said Sand Music Festival puts Malawi on the map as it promotes tourism in the country. He further added that the development helps local artists who can not hold shows on their own and as such, Music Sand Festival attracts and collaborates artists.
According to Mijiga, the Festival will also have a positive impact on Malawi’s business.
“This show also boosts business. Filling stations and other local businesses make profits as the festival will coagulate over 6000 people for three days in one place,” said Soldier.
The Festival is transforming into a regional festival as other artists from neighbouring countries such as Zambia, Zimbabwe and Tanzania are also evaluating their plans to participate in the Music Sand Festival.